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DTSTART:19700308T020000
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UID:203626
DTSTART:20210624T140000
DTEND:20210624T150000
SUMMARY;LANGUAGE=en-us:T.U.P.E. Media Messaging 
DESCRIPTION:A 60-minute training presented by the California Youth Advocacy Network (CYAN). Covering the development of media campaigns aimed at tobacco/nicotine use prevention.&nbsp\;The presentation will include:What is a Communication Plan?&bull\; Identifying campaign objectives&bull\; Crafting key messages&bull\; Defining your audience&bull\; Campaign placement and targeting&bull\; Measuring your campaign&rsquo\;s reachPutting a Communication Plan to Action: CYAN Campaign Case Study&bull\; Developing youth-focused messaging&bull\; Testing digital media with youth populations&bull\; Launching a social media campaign&bull\; Campaign outcomes and reachBreakout Exercise: Build a Communication PlanLACOE does not discriminate against individuals on the basis of age\, actual or perceived race\, actual or perceived gender\, ethnicity\, national origin\, religion\, disability\, or sexual orientation.&nbsp\; LACOE complies with the Americans with Disabilities Act to ensure equal access to all qualified individuals with a disability.&nbsp\; If you are disabled and require assistance in accessing this event\, please contact Mark Hernandez at (562)922-8963.

URL:https://lacoe.k12oms.org/eventdetail.php?gid=1541&id=203626
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